RAS AL KHAIMAH, UAE - Waldorf Astoria Ras Al Khaimah has been awarded Hilton's Travel with Purpose grant to support a local wildlife park in Ras Al Khaimah.

Ras Al Khaimah Wildlife Park was founded by Emirati Jasim Ali in 2013 to support the influx of exotic animals found in the United Arab Emirates. A team of animal enthusiasts, known as Royal Paw Consultants, manage the operation of the park and care for the rescued animals that reside there. The animals range from black leopards, Bengal tigers, white tigers, lions and primates, many of which are extinct in the wild.

Spearheaded by the hotel's Director of Human Resources and the resort's PR and Marketing team, Waldorf Astoria Ras Al Khaimah plan to use the awarded grant of USD 5,000 to fund air condition units, resolve irrigation issues and enhance the enclosures for the animals by building jungle gyms and planting trees. With temperatures in UAE during the summer reaching up to 550 Celsius, the animals in the wildlife park are in need of fresh circulating water features, shaded areas and air conditioned sections to ensure that they can remain cool. Another crucial part of the improvement project, includes the wildlife park's kitchen, which is planned to be refurbished to create a safe food preparation area with controlled freezers to store meat and feeding products. These combined improvements, brought together by the efforts of Waldorf Astoria Ras Al Khaimah and Royal Paw Consultants, have begun to take shape because of the Travel with Purpose grant and are slowing making an impact to the condition and life quality of the animals.

 Commenting, Begona Campoy, Waldorf Astoria Ras Al Khaimah HR Director, said "There is an ever-growing movement towards sustainable travel and we believe that our guests at Waldorf Astoria Ras Al Khaimah are keen to make environmental-based travel choices and are eager for their chosen hotels to do the same. Here at Waldorf Astoria Ras Al Khaimah investing in the community that surrounds and influences our hotel is an important part of what we do. We believe that Ras Al Khaimah Wildlife Park is an important touristic attraction in Ras Al Khaimah that should be given the means of support it deserves in order to flourish."

The Hilton Travel with Purpose grant offers a platform to bring like-minded, dedicated people together who share a genuine passion to improve the life of these animals. Together, Waldorf Astoria Ras Al Khaimah, Ras Al Khaimah Wildlife Park and Royal Paw Consultants plan to develop this park to create a place where people of all ages and nationalities can learn about exotic animals. The park plans to launch an educational programme "Wild 4 Kidz" shedding light into the animal's natural habitats for children. The long-term goal is to establish one of the most sought-after tourist attractions in the UAE, offering a wildlife programme that can be introduced to schools and act as an ambassador for wildlife protection and conservation in the UAE, at an internationally acclaimed level.

Within Waldorf Astoria Ras Al Khaimah the support extended to achieve this goal will include graphic design work; developing the positioning statement, logo and identity of Ras Al Khaimah Wildlife Park. The hotel will also include retail items within the resort's shop, giving guests an opportunity to contribute, take home mementos and help spread the word of the park and its important message. Sponsorship of the relaunch event, which is planned for October, video production to monitor the developments, artwork production for collaterals, social media and Marketing support are also on the list of activities planned for the future.

For further information on the Waldorf Astoria Ras Al Khaimah partnership with Ras Al Khaimah Wildlife Park, please contact rasalkhaimah.info@waldorfastoria.com.

For more information about the Waldorf Astoria brand, please visit www.waldorfastoria.com or news.waldorfastoria.com.

Ruth Carpenter
Waldorf Astoria Ras Al Khaimah
+971 (0)50 599 6816

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Hilton Honors is the award-winning guest-loyalty program for Hilton’s 14 world-class brands comprising more than 5,100 properties with nearly 838,000 rooms in 103 countries and territories. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount that can’t be found anywhere else and free standard Wi-Fi. Members also enjoy popular digital tools available exclusively through the industry-leading Hilton Honors app, where Hilton Honors members can check-in, choose their room and access their room using a Digital Key. With more than 69 million members, Hilton Honors offers hundreds of ways to earn and redeem Points. Members can redeem their Points for free nights, premium merchandise, items on Amazon Shop with Points; make charitable contributions or gain access to unique events through the Hilton Honors auction platform (honors.com/auctions), such as exclusive artist experiences and hotel concert events with Live Nation®, or race experiences with the McLaren-Honda Formula 1 team. The program is free to join, and travelers may enroll online by visiting www.HiltonHonors.com or connect with Hilton Honors at news.hiltonhonors.com.

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